... it. Many papers now make the majority of their profits from the advertising costs they charge the companies to advertise in their paper for. There are many types of adverts used now, for instance, in magazines aimed at teenagers, adverts will mainly be promoting products such as spot cream, or a new fragrance out from a high-street company, such as 'Rimmel' or a stores own brand, such as 'Boots 17'. However, in a Sunday paper, such as the Sunday Times where there are many different supplements, you might find adverts for travel agents in the Travel sections and adverts for cars in the Magazine section. This means that people reading about things that they want to read about, like cars, will see adverts for cars. It really could change peoples decisions. My chosen adverts are by Citroen and Alfa Romeo. I think that they both fit into the image of ...

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