... business I chose a newsagent, the ownership of this newsagent is a sole trader, it also provides goods for the public e.g. snacks, drinks, cigarettes, small meals etc. My sole trader carries out his activities by himself. Sainsbury's aims are to be the UK customer's first choice for food shopping. They aim to do that by reaffirming their lead in quality and offering outstanding value for money. Providing quality food was something which they always excelled and customers are responding positively towards their renewed focus. The owners of Sainsbury's have limited liability. Their objectives are to meet their customer's needs effectively and thereby provide shareholders with good, sustainable financial returns. Sainsbury's chairman Sir George Bull says their business is in better shape now than it has been for some years and they are becoming more confident of growing it for the longer term. For years 2001/02 they have now ...

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