... application. Research into the influences of pro-social behaviour has shown that pro-social messages that are presented alongside anti social messages need to be presented in clear contrast and for the majority of the programme. If this does not happen, children mat model antisocial behaviour as well. Some research studies e.g. Friedrich Cofer et al 1979, have shown and increase in anti social after children viewed programmes that contained both types. Studies on pro-social influence show limited support for the beneficial effects of conflict without resolution messages. Children younger than eight may not benefit as older children. Media influence of antisocial behaviour. There have been many different research studies investigating the influence of media on anti social behaviour. There has also been a large variety of different research methods used, including correlation studies, lab experiments, natural experiemtns, and longitudinal studies. Correlation studies conducted by Robinson and Bachman (1972) suggest a link between watching ...

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