... the same quality or description as advertised, insecurity of payment by credit or direct card, etc2. As a result, in order to protect consumer's extra rights relating to buying goods online and regulate online business, some directives or regulations came into force in the UK. EBay as a world's marketplace enables trade on a local, national and international basis. Everyday, a lot of buyers bidding and buying goods via eBay online platform, as well as millions of items traded through eBay. It developed an internet-based community where buyers and sellers are brought together to buy and sell. But eBay is not a real internet auction website, it performances as an online venue through which customers can do trade just as in offline trade transactions. This essay intends to give a critical analysis for legal relationships among parties created on eBay.co.uk. I will also analyse consumers' protections from purchasing goods ...

See this essay or coursework document in full right now