... to communicate effectively. The importance of communication skills and how these skills can transmit values To promote non discriminatory practice, support individual rights and choice, acknowledge personal beliefs and identity, as well as maintain confidentiality the most important skill for a health and social care professional to master is the ability to communicate effectively. Effective communication improves 'quality of life' because it establishes and addresses the client's needs. Doing this involves effort from both the sender of the message and the receiver and is a process that can be fraught with error, with messages often misinterpreted and can cause confusion. In fact, communication is only successful when both the sender and the receiver understand the same information as a result of communication. Interpersonal interaction is how information is communicated between people. In a care setting there are ways this can be done. Undoubtedly the main method of communication used is ...

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