Gain Immediate access to our Essays
FREE access exchanged for your work, or pay £4.99
... terms used throughout this essay. Philip Haywardii goes some way to explain what is meant by the term 'TV Art'. To summarise what Hayward, has previously written we can see TV Art as a medium for an artist's work on screen. This is either represented on a cinema screen, television screen or on specially constructed projection (in the case of video artist's work in galleries). Video art is made from the 'modernist convictions of early video artists [who] centred around intervention, materialism and form [and spans] to the post-modern pluralism epitomised by Scratch Video'iii. Many forms of TV art are seen by ones self on everyday television, though we do not realise this. To accentuate this point I can cite the work of Jean-Luc Godard, who was termed an auteur by Cahiers du Cinema in the 60's and has made commercials for Nike during the recent years. During the 60's ...